Empowering leaders
to envision, prepare
and build future success.

At the heart of our strategy design services is the recognition that a winning strategy hinges on a clear aspiration, thoughtful decisions on where to play and how to win, and the identification of essential capabilities and management systems needed to make it happen. We embed your winning strategy across all organizational tiers, empowering stakeholders to make informed decisions and achieve lasting impact.

You have a strategy deck – but it's not embedded in everyday life of your business? We help you to bring your strategy to life and avoid the strategy execution gap. By activating your organization, rally your people and fully involve them in the implementation of the strategy, we ensure that your ambition will become reality. Our activation approach is agile, uses the power of storytelling, coalition building and systemic methodologies. 

We unearth your organization's distinctive purpose beyond lofty statements and give meaning and coherence to your work – and by that build a system that enables people to change from the inside-out.  A clear and actionable vision gives clarity about the goal, the destination we want to achieve as an organization – connected to your stategy that defines the priorities to make it happen.  Our unique approach to purpose makes it a powerful management tool that inspires and engages your people and makes clear, why we do what we do. 

Whether you are a leader who wants to change the direction of your organization or just transitioned to a new position – we work intimately with you to craft your vision for the future, create your leadership agenda, define the key priorities to transform your business, co-create solutions to key challenges and set the pace for change with your teams. We operate as your extended, private strategy practice – working behind the doors if needed or closely integrated into your teams to drive, model and co-create the new.

We work collaboratively with clients to identify and capitalize on emerging opportunities, ensuring that their strategies are not only adaptive but also pioneering. Through collaborative insights and strategic thinking, we help you refine your approach to innovation, fostering creativity and optimizing existing business models for sustained success.

Collaborating closely with clients, we identify key touchpoints and leverage cutting-edge insights to craft immersive and memorable experiences. Whether you're seeking to revamp digital interactions, elevate in-person experiences, or create seamless omnichannel journeys, our experience innovation service empowers you to leave a lasting impact on your audience.

 We support clients on conceptualizing and implementing strategic shifts that identify novel revenue streams and adapt to the ever-evolving market dynamics. Whether you're launching a startup, exploring diversification, or adapting to industry changes, our service empowers you with the tools and insights needed to craft and implement new business models that drive sustainable success in a dynamic business landscape

We empower our clients in harnessing the full potential of innovative methods and instilling a daily mindset dedicated to innovation. We collaborate closely with organizations to cultivate a culture where innovation becomes an integral part of everyday life. From revolutionizing operations to streamlining workflows, our service is dedicated to infusing innovation into your organizational DNA.

From market entry to expansion, we specialize in developing comprehensive commercial strategies that optimize revenue streams and enhance market positioning. Whether you're launching a new product, entering new markets, or refining your market approach, our service is designed to empower your business with a resilient and effective commercial strategy

Many companies fail to clearly define the position they want to own in a market and build a coherent operating model around it. We help you find your right position on the market that ensures profitable growth by addressing the most valuable customer segments with the right offering, pricing and value proposition.  

From market analysis and target audience identification to messaging and channel selection, our experts guide the strategic decisions crucial for a successful market entry. Whether you're launching a new product, entering a new segment, or revitalizing your market presence, our service is designed to optimize your go-to-market strategy for maximum reach, resonance, and sustained success.

We collaborate to craft a bespoke operating model that facilitates smooth coordination across diverse teams. Addressing every facet – from people and processes to tools and governance – our service ensures a harmonious integration of functions such as marketing, sales, product development and further critical functions.

Reasons to transform your business can vary – but it is a big challenge to ensure sustained change typically facing multiple dilemmas at the same time. How to design the transformation – top down or bottom up – or both? How to get impact fast, while securing engagement and ownership? How to organize – is it a PMO, leader-led, projects-based, or shaping a movement of progress? There is no one silver bullet, but knowing the key drivers is crucial to improve our odds of success.

We navigate the nuanced process of shaping a future-fit culture by building on your organization's legacy and respecting internal and external demands. Recognizing that culture is the bedrock of strategic endeavors, we shape it into fertile ground for value creation. From defining principles and values to introducing new rituals and behaviours, we guide organizations towards a future where culture and values align seamlessly with your strategic aspirations.

We help you engage your people and teams so that they know, understand and believe in the cause that drives your leadership. This helps you to create the necessary movement within your organization, build momentum and ensure that people are activated in the process of change. We combine change expertise, behavioral science with storytelling and creativity to measure and improve employee engagement.

Transforming organizations requires to adapt the way you lead and how people work together.  We support you to define the leadership capabilities needed to succeed, build the structures, formats, roles and future tools needed to adapt – may it be to become more customer-centered,  more open to failure or more agile.